Smartphones About to Make Leap, Carry Basic Senses

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George Putic

Long-distance communication contains mostly sounds and pictures. For now. But scientists in Britain say they are close to creating additions for our smartphones that will make it possible to send taste, smell and even a basic touch.

Many people around the world enjoy one of the greatest marvels of modern technology every day — instant audio-visual communication.

But professor Adrian David Cheok, from City University in London, said he wants to transcend what he calls the ‘glass barrier’.

“In the real world, we can open up the glass, open the window. We can touch, we can taste, we can smell in the real world,” said Cheok.

Mobile taste

Let’s start with the sense of taste. Cheok said different tastes are triggered by molecules that cause chemical ionization on the surface of the tongue, sending the brain electrical signals of a specific amplitude and frequency that are possible to reproduce with two electrodes.

“You put these two silver electrodes in your mouth, you put your tongue in between and then it stimulates electrically your tongue and you get a virtual taste perception in your brain,” he said.

So far, scientists have reproduced sour, salty, sweet and bitter tastes.

Another device, called ‘Scentee,’ plugs into a smartphone, and can spray tiny clouds of selected fragrances, such as lavender or jasmine, smells of fruits or even coffee, when prompted by the other side of the conversation.

“Basically what happens, we have an app, it connects to the Internet and then this will release scent from your mobile phone,” said Cheok.

Long-distance smell, touch

Scentee holds a cartridge with about 100 different smells, but has to be replaced once it’s been used up.

The sense of touch comes through a ring-like device. Connected wirelessly to the smartphone, it transmits a gentle squeeze when the other person does the same during a conversation.

“I can be in London and my friend can be in Tokyo, and I can squeeze my finger and then they’ll get a squeeze on their finger through the Internet. It’s a way of touch communication with small mobile devices,” said Cheok.

Cheok said he hopes devices such as these will someday be added to smartphones and even smart houses, transcending the current limitations of long-distance communication.

http://www.voanews.com/content/smartphones-to-carry-basic-sense-of-smell-taste-and-touch/2617420.html

Wake up and smell the message

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Sunday, January 18, 2015, 00:01

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The sense of smell is the next frontier for smartphones.

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One of technology’s modern truisms is that if you can imagine it, there’s an app for it. Do you want to book a table for dinner, spy on your neighbour, fool your colleagues into thinking that you’re busy working when in fact you’re taking a nap (iNap@Work), check if a watermelon is actually ripe by analysing the sound it makes (Melon Meter), and pop a virtual pimple? Yes, there’s an app for all that and more.

It is this sheer availability of apps that has transformed phones from a device for calling and sending messages into a tool that can help you do anything you want, and then some more.

There’s just one sense which no app has managed to captureyet: smell.

As the humblest of senses, smell is frequently underrated. And yet, without smell, food would taste different because while taste can distinguish between sweet, salty, sour, bitter and savoury, it is the interaction between taste and smell which cooks up the real flavour of food. Without smell, you wouldn’t enjoy the dark pleasure of a freshly brewed early morning coffee. And no wardrobe is complete without a quick dash of perfume behind the ears.

Smell is the next frontier for smartphones. And we’re getting there. In 2013, chef Ferran Adria hosted a webcast in which he invited academics and developers to submit proposals to help him create an online gastronomic resource: Bullipedia. One of the shortlisted proposals, put together by Professor Adrian Cheok, founder and director of Singapore’s Mixed Reality Lab, has now been commercially developed by Japanese firm ChatPerf into Scentee.

Working in conjunction with a dedicated app, Scentee is a module that can be slotted into a smartphone’s headphone jack. The module then emits scentson command.

It’s still early days for Scentee. However, it carries huge potential, especially for marketing and gaming purposes. In the US, bacon company Oscar Meyer has come up with an alarm clock which, when attached to your smartphone, wakes you up with the smell of sizzling bacon. How’s that for a good morning? And even though Scentee might have failed to win favour with Ferran Adria, another Michelin-starred restaurant, Mugaritz in San Sebastian, Spain, is using the app as a pre-dinner treat for customers.

The Scentee code has also been released, which means that developers can write their own scent-based apps. The Parisian design centre Le Laboratoire is also developing its own smell device: the oPhone. The device, which will be available this spring, is a phone that emits various smells to music and at the time of its release, will be able to emit 300,000 unique smells. This means that, for instance, instead of traditional messages, friends with oPhones can send each other smells: just imagine waking up your wife with the smell of coffee or sending a rose-scented message to a date.

Smell-centred communication has other potential applications. Digital olfaction can fuel healthcare applications: researchers are studying the possibility of using an e-nose to deliver early diagnosis of cancer through chemicals in the blood. Smelling devices can also be used as a cognitive aid for Alzheimer’s sufferers and to detect chemical offgassing from hidden weapons.

Before you rush off to compose a smell to send to your friend, remember that smell-centred communication is still in its early stages. But give it a couple of years and sending and receiving smells could be as normal as transmitting sight and sound.

http://www.timesofmalta.com/articles/view/20150118/technology/Wake-up-and-smell-the-message.552536

Watch BBC Royal Institution Christmas Lectures 2014: Sparks Will Fly – How to Hack your Home

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Royal Institution Christmas Lectures 2014: Sparks Will Fly – How to Hack your Home
Episode 2 of 3 – Making Contact

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Professor Danielle George takes three great British inventions – the light bulb, the telephone and the motor – and shows you how to hack, adapt and transform them to do extraordinary things. This is tinkering for the 21st century.

Inspired by Alexander Graham Bell, Danielle attempts to beam a special guest into the theatre via hologram using the technology found in a mobile phone. Along the way, Danielle shows the next generation how to hack, adapt and transform the electronics found in the home to have fun and make a difference to the world.

This year’s Royal Institution Christmas Lectures have been inspired by the great inventors and the thousands of people playing with technology at their kitchen tables or tinkering in their garden sheds. When Scottish inventor Alexander Graham Bell demonstrated the first telephone in 1876, he could never have dreamed that in 2014 we’d all be carrying wire-free phones in our pockets and be able to video chat in crystal clear HD across the world.

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In this lecture, Danielle explains how these technologies work and shows how they can be adapted to help keep you connected to the people around you. She shows how to control paintball guns with a webcam and turn your smartphone into a microscope, whilst also investigating a device that allows you to feel invisible objects in mid-air.

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Watch full episode: http://www.bbc.co.uk/programmes/b04wlv8r

SCENT TECHNOLOGY: SWEET OR STINKER IN 2015?

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by MICHELLE MOONS 20 Dec 2014

Virtual scent seekers in pursuit of that scent-selfie, fragrant floral photo, or a scent to accompany that Instagram food shot may be in luck. Debate continues, however, over whether scent technology will be the next leading tech breakthrough in 2015.

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Technology already exists to send scent digital smells with Japanese application and cell phone attachment Scentee, reports Nesta. Though not yet mainstream, “Scentee uses alcohol-based aroma cartridges which come in specific flavours and are housed inside a small plastic device that attaches to the headphone input of a smartphone.”

New research being developed by Scentee technology creator Adrian Cheok, a professor at City University London, would eliminate the need for those scent cartridges but would employ the possibly undesirable option of a mouthguard device that would send magnetic signals reportedly stimulating the olfactory bulb.

First conceived fifty years back and long considered a stinker, Nesta forecasts scent transmission as one of its top 10 predictions for 2015.

Research has not been waylaid over scent technology naysayers. At the University of California San Diego, researchers released results in 2011 of a two-year experiment regarding adding scents to a television or cell phone experience. Questions remained at the time that continue today as to the widespread appeal of such technology to consumers.

Scent technology-pursuing companies continue in their quest for success. Nesta also brings up oPhone, “a pipe-shaped device made for receiving scent messages (called oNotes) triggered by an iPhone app called oSnap.”

Improvement of scent tech mechanics is also accompanied by the effects of implementing the technology. Nesta reports Professor Cheok and a City University team of researchers have been “studying the effect of synthetic smells, sent via the Internet, on emotions.”

While past opinion has been set against scent tech, researchers continue to put effort into both the mechanics of transmission and the effectiveness-evidence to sell the worth of the product.

http://www.breitbart.com/california/2014/12/20/scent-technology-sweet-or-stinker-in-2015/

Smellovision and internet parties: 2015 predictions

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by Geoff Mulgan 19 December 2014 12:13am
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AS 2014 draws to a close, we’re all starting to think about what 2015 will bring. Will the economy soar or slump? Will we have an inconclusive general election? Will oil prices sag even further downwards?

At Nesta, each year we try to pinpoint the biggest social and technological trends that could shape our lives over the coming year. We’ve been doing it since 2011, and our forecasts tend to hit the mark. In 2012, we accurately predicted the take-off of Raspberry Pi (a credit card-sized computer), 3D printing and crowdfunding. Last year, we predicted everything from the rise of virtual reality head-set Oculus Rift to the battle over personal data. The world is gloriously unpredictable, of course, but we hope these projections help make sense of the deeper currents of change lying behind the headlines.

This year, we’re focusing on 10 big areas of change. Some affect life and death, like the arrival of the first apps that can locate members of the public with first aid skills, and get them to the scene of an emergency ahead of ambulances. For people suffering a heart attack, the minutes gained could make all the difference.

Other predictions concern fun. A good example is the arrival of smellovision. In 2015, technology will make it possible to transmit scents through your smartphone. This year, scientists in the UK, US and Japan unveiled devices which can electronically simulate smells, providing a direct route to the limbic system of the brain, the part responsible for memory and provoking emotion. The leading device in the area is a smartphone attachment called Scentee, which can release smells like a puff of coffee to wake you up in the morning.

A third group of predictions will make many feel queasy. We expect to see the arrival of Minority Report-style billboards, broadcasting tailored advertising based on data from your GPS-enabled phone. Advertisers are always looking for novel ways to influence, and with a global spend of more than $500bn, the industry is keen to get results. We’ll see new billboard technology debut in major cities by the end of the year, but long-term success will depend on consumers’ continued willingness to give away personal data, as well as on advertisers’ ability to keep content respectful and relevant.

Politics is another area where surprising changes may be imminent. We know there will be an election in May, and newer parties like Ukip are likely to do well. We don’t forecast the result, but we do predict that the UK will soon see the arrival of new parties, very different to the old ones, which use the internet to shape policy and involve members. Many have sprung up across the world. Podemos in Spain now leads opinion polls, while Five Star in Italy has mass support. We think the UK will follow suit, with new parties using social media to recruit and campaign.

A final area of prediction concerns waste. This Christmas, we’ll all eat (and probably throw away) a lot of food. We predict long overdue progress in tackling the extraordinary amount of wasted food: according to some estimates, around 15m tonnes are discarded each year in the UK. Part of the answer may come from the “gleaning” networks springing up, which divert food from unnecessarily going into bins and put it into people’s mouths instead.

Some of these changes are being driven by big companies and governments. But a lot of the most interesting ones – like this one – are being driven by creative people, often far from the pinnacles of power, responding to the world around them.

Geoff Mulgan is chief executive of Nesta, the UK’s innovation foundation. You can read Nesta’s ten predictions for 2015 at www.nesta.org.uk/2015-predictions

http://www.cityam.com/205959/smellovision-and-internet-politics-2015-predictions

Scent of success: Smartphone smellovision tipped for 2015 glory

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Editor : Michael BROWN, 19 December 2014 Friday – 14:49

The practice of digitally transmitting the scent of perfume, coffee or even nuovelle cuisine via SMS or Instagram will take off next year, Nesta predicted, as part of its annual list of trends it thinks will shape our lives over the coming 12 months.

scent-of-success-smartphone-smellovision-tipped-for-2015-glory_2

Smartphones will be sending and receiving scented messages by the end of next year, experts say.
The concept is one of ten emerging technologies forecast by innovation charity Nesta to make it big 2015, with others including life-saving apps and food waste feeding millions of people.
It comes six months after scientists managed to send the smell of champagne and macarons from Paris to New York with an iPhone app using a device called the oPhone Duo.

The system consists of an oSnap app which allows users to create an oNote with a smell created out of a palette of 32 available scents that can be combined in 300,000 possible combinations.
The oNote can then be sent to the oPhone hardware – a device which is able to recreate the smell.

Other technology in this field is the Scentee device, which can release a favourite aroma at the same time as a phone clock alarm or when an individual receives a text message.
It also claims to be able to change the taste of food with its mini air-freshener-like alcohol-based aroma cartridges. A user can select to emit a puff of scent at will using the small plastic device.
City University computing professor Adrian Cheok developed the technology behind Scentee and is now working on a device that will send a magnetic signal to a mouthguard in the back of the throat.

‘The olfactory overload of a Sunday afternoon visit to your local flower market can be texted to a friend a thousand miles away. In 2015, I predict that the ability to digitally transmit smells will hit the mainstream.’
It has been more than half a century since the concept of ‘Smell-O-Vision’ was introduced to cinema audiences, making its first widespread appearance in the 1960 film Scent Of Mystery.

The film opened in three specially-equipped theatres in New York, Chicago and Los Angeles – with the idea being that certain odours would be timed to specific points in the narrative.

But the mechanism did not work properly and audience members complained of a hissing noise accompanying the scents – as well as a delay between the actions and their corresponding smells.

Mr McNorton added: ‘While we’ve turned our noses up at past attempts, I believe 2015 is the year “smell-o-vision” will finally lose its stink.’
Another prediction is of a huge innovation in first aid that will see ambulance trusts incorporate smartphone technology locating local trained first aiders, who can respond instead of paramedics.

It is also claimed that in 2015 enough fruit and vegetables will be diverted from food waste to feed millions of people, through ‘gleaning’ harvest food that would be otherwise left to rot in farms.

Of Nesta’s ten 2014 predictions, one of the most interesting is that there would be an ‘introduction of services that help us improve our lives based on the data that we give away every day’.

http://full-timewhistle.com/technology-22/scent-of-success-smartphone-smellovision-tipped-for-2015-glory-340.html

 

Wake Up and Smell the Coffee with Your Smartphone

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By  December 19, 2014 5:02 pm

The rise of the smartphone has been universal and innovators now reckon we’ll soon not only be able to surf the net, watch videos and share face time via our phones – we’ll also be able to share smells.

That’s according to innovation charity Nesta, which says that successful experiments to send scents via mobile phone will go mainstream in the New Year.

During the summer, macaroon and champagne smells were sent via an iPhone in Paris to one in New York using the oPhone Duo device. Users were able to mix their own scents from a choice of 32 different smells available via the oSnap app, then send it as an oNote. The oPhone hardware then recreates the scent so the recipient can really wake up and smell the coffee.

This is just one of a number of developments in the arena of sending smells by phone. Scentee is another, which is able to release a scent into the air when a text message arrives or when a phone alarm clock goes off. It uses tiny scent cartridges that the user can set to be triggered at certain times.

Pop Dongle is another company making scented plugs-ins for mobile users. Have a look at it in action:

Josh Norton from Nesta told the Daily Mail: “Imagine the next selfie you see posted is accompanied by the scent of perfume. The Instagram photo of your gourmet steak dinner comes with a whiff of buttery mashed potatoes.”

He reckons this will be a major trend in 2015, taking sharing to a new level.

But it’s not the first time that science has promised to give us scents to accompany our audio and visual experiences. In the 1960s, Smell-O-Vision was introduced at cinemas in the US to release appropriate odours at certain points in a film. It wasn’t a hit.

Mr McNorton said: “While we’ve turned our noses up at past attempts, I believe 2015 is the year “smell-o-vision” will finally lose its stink.”

http://www.billionairesaustralia.com/wake-up-and-smell-the-coffee-with-your-smartphone/

Send a Scent via Text? Smelltext Might be Big in 2015 … or Not

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By Anu Passary, Tech Times | December 22, 12:43 AM

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Sending a smelltext or scent via text messaging on the oPhone could be the next craze in 2015. With several devices supporting the functionality, smelltext is poised to take the consumer space by storm. (Photo : oNotes)

Sending a scent via text messaging is poised to be the next big thing in 2015, says British innovation charity Nesta.

According to the group’s top 10 prediction list for 2015, “smell-o-grams” or smelltexts via a smartphone will be the craze in the coming months.

Imagine that instead of buying roses for your loved one, you can send him or her a smell-o-gram via your smartphone. Sounds far-fetched? Not at all.

In 1960, Smell-O-Vision, a similar system that diffused odors, was used during the screening of the film Scent of Mystery. The idea was to make cinemagoers associate the smell with the ongoing action in each scene. However, the invention did not go down too well with viewers. Time magazine even voted it the worst invention ever.

The concept for 2015 perhaps reeks the smell of success, thanks to the advent of more advanced applications. Earlier in 2014, researchers at Harvard deployed an iPhone app to communicate the smell of macaroons and champagne from Paris to New York.

“Imagine the next selfie you see posted is accompanied by the scent of perfume. The Instagram photo of your gourmet steak dinner comes with a whiff of buttery mashed potatoes,” said Josh McNorton, Nesta’s project manager. “In 2015, I predict that the ability to digitally transmit smells will hit the mainstream.”

Sending smells along with a picture over the smartphone is already possible because of Adrian Cheok’s invention Scentee, which can be plugged into the headphone socket of a smartphone. Scentee uses aroma cartridges that are alcohol-based to diffuse wisps of vapor once it has been triggered into action.

Another device that could assist in making smelltexts mainstream is the pipe-shaped oPhone Duo, which iscapable of producing over 300,000 fragrances by deploying aroma combos from nearly eight vapor cartridges. oPhone enables users to send smelltexts or oNotes via its oSnap app.

Whether smelltexts will indeed be the next big thing or fail to strike a note with consumers like Smell-O-Vision remains to be seen.

READ MORE: http://www.techtimes.com/articles/22629/20141222/send-scent-via-text-smelltext-big-2015.htm

Smell-O-Vision for the 21st Century: Phones able to send scented messages are among ten emerging technologies for 2015

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  • Scientists sent smell of champagne from Paris to US with iPhone in June 
  • oPhone Duo device can recreate smell out of palette of 32 available scents
  • And the Scentee iPhone attachment can release aroma upon receiving text
  • Emerging technologies forecast by innovation charity Nesta to make it big 
  • Others include life-saving apps and food waste feeding millions of people 

Smartphones will be sending and receiving scented messages by the end of next year, experts say.

The concept is one of ten emerging technologies forecast by innovation charity Nesta to make it big 2015, with others including life-saving apps and food waste feeding millions of people.

It comes six months after scientists managed to send the smell of champagne and macarons from Paris to New York with an iPhone app using a device called the oPhone Duo.

 ophone

The system consists of an oSnap app which allows users to create an oNote with a smell created out of a palette of 32 available scents that can be combined in 300,000 possible combinations.

The oNote can then be sent to the oPhone hardware – a device which is able to recreate the smell.

Other technology in this field is the Scentee device, which can release a favourite aroma at the same time as a phone clock alarm or when an individual receives a text message.

It also claims to be able to change the taste of food with its mini air-freshener-like alcohol-based aroma cartridges. A user can select to emit a puff of scent at will using the small plastic device.

City University computing professor Adrian Cheok developed the technology behind Scentee and is now working on a device that will send a magnetic signal to a mouthguard in the back of the throat.

scentee

Nesta project manager Josh McNorton said: ‘Imagine the next selfie you see posted is accompanied by the scent of perfume. The Instagram photo of your gourmet steak dinner comes with a whiff of buttery mashed potatoes.

‘The olfactory overload of a Sunday afternoon visit to your local flower market can be texted to a friend a thousand miles away. In 2015, I predict that the ability to digitally transmit smells will hit the mainstream.’

It has been more than half a century since the concept of ‘Smell-O-Vision’ was introduced to cinema audiences, making its first widespread appearance in the 1960 film Scent Of Mystery.

The film opened in three specially-equipped theatres in New York, Chicago and Los Angeles – with the idea being that certain odours would be timed to specific points in the narrative.

But the mechanism did not work properly and audience members complained of a hissing noise accompanying the scents – as well as a delay between the actions and their corresponding smells.

Mr McNorton added: ‘While we’ve turned our noses up at past attempts, I believe 2015 is the year “smell-o-vision” will finally lose its stink.’

Another prediction is of a huge innovation in first aid that will see ambulance trusts incorporate smartphone technology locating local trained first aiders, who can respond instead of paramedics.

It is also claimed that in 2015 enough fruit and vegetables will be diverted from food waste to feed millions of people, through ‘gleaning’ harvest food that would be otherwise left to rot in farms.

Of Nesta’s ten 2014 predictions, one of the most interesting is that there would be an ‘introduction of services that help us improve our lives based on the data that we give away every day’.

SMELLS ON SCREENS: A HISTORY

Smell-O-Vision was a system created in 1960 by Hans Laube, and was used in cinemas during the film Scent of Mystery.

The system was fitted to cinema seats and released 30 smells at different points during the film, triggered by the film’s soundtrack. Smells included pipe tobacco.

In 2013, researchers in Tokyo developed a prototype smelling screen. The smelling screen combines a digital display with four small fans, one at each corner of the display.

Smells are stored in gel packets and are released at set times. The smells are blown parallel to the screen. By varying the speed and strength of each fan, the different smells are moved to specific areas of the screen.

2015’S TRENDS, SOCIAL MOVEMENTS AND TECH BREAKTHROUGHS (via Nesta)
  1. Democracy makes itself at home online: 2015 will see the creation of new political parties organised in radically different ways
  2. Smell-O-Vision loses its stink: This year you’ll receive an SMS with a difference as technology is introduced to transmit scents through your smartphone
  3. Internet of everything, coming to a neighbourhood near you: 2015 will bring new network technologies that connect constellations of low-powered sensors across entire districts, creating widespread smart civic infrastructure
  4. Digital art gets up close and personal: This year digital art will become entrenched in daily life as cultural producers exploit digital technologies to create more accessible experiences
  5. Killer apps for life savers: This year smartphone tech will fuel the biggest innovation in first aid for over 100 years
  6. Crafts get a 21st century makeover: Shared access to digital fabrication tools such as laser cutters and 3D printers will create a new breed of digital artisan manufacturers
  7. Gleaning will change our attitude to food waste: In 2015, enough fruit and veg will be diverted from food waste to offer millions one of their five a day
  8. A bust funded by the crowd: 2015 will see a high-profile blow-up in the world of crowdfunding and peer-to-peer lending. But this is a good sign, not a bad one
  9. Programming a new generation of digital makers: From apps to films, in 2015 every young person across the UK will make and share something digital
  10. Crowd-aware billboards: This year cities will play host to Minority Report style billboards broadcasting tailored content based on data from your GPS-enabled phone

Read more: http://www.dailymail.co.uk/sciencetech/article-2880142/Smell-O-Vision-21st-Century-Phones-able-send-scented-messages-ten-emerging-technologies-2015.html#ixzz3NQ6YZylo

Smellovision loses its stink

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This year you’ll receive an SMS with a difference as technology is introduced to transmit scents through your smartphone, says Josh McNorton

smell_o_vision_1Imagine the next selfie you see posted is accompanied by the scent of perfume. The Instagram photo of your gourmet steak dinner comes with a whiff of buttery mashed potatoes. The olfactory overload of a Sunday afternoon visit to your local flower market can be texted to a friend a thousand miles away. In 2015, I predict that the ability to digitally transmit smells will hit the mainstream.

Digitising messages, images and sounds is so last century. In 2014, scientists in the UK, US and Japan have unveiled devices which can electronically simulate smells, providing a direct route to the limbic system of the brain, the part responsible for memory and provoking emotion.

The current leading device for digital smell transmission is a smartphone attachment called Scentee, developed in Japan and available there and in the US. Scentee can release a puff of coffee or bacon-scented mist to wake you up in the morning (unsurprisingly, this technology was used in a promotional campaign by the Oscar Mayer meat company called Wake Up and Smell the Bacon).

Scent transmission

Scentee uses alcohol-based aroma cartridges which come in specific flavours and are housed inside a small plastic device that attaches to the headphone input of a smartphone. The signal is transmitted digitally to the device’s ultrasonic transducer, which then releases the scent as a puff of vapour.

Mugaritz, one of the world’s top-ranked restaurants, has paired Scentee with its mobile app to virtually evoke the aromas of some of its signature dishes. The technology behind Scentee opens the door to a new form of digital escapism. In the case of Mugaritz, users can experience the bouquets of a Michelin-star meal from a restaurant in northern Spain without leaving the UK (or spending the money to eat there).

Adrian Cheok, Professor of Pervasive Computing at City University London, developed the technology behind Scentee and is currently working on a device that doesn’t rely on chemicals or pre-set cartridges. Instead, the latest technology sends a magnetic signal to a mouthguard which sits in the back of the throat and stimulates the olfactory bulb.

Virtual tours

If an electronic mouthguard isn’t to your taste, scientists at Harvard have developed the oPhone, a pipe-shaped device made for receiving scent messages (called oNotes) triggered by an iPhone app called oSnap. The app allows you to take a photo and choose one of thousands of aromas to tag it with before sending. In the very near future, we will use devices like the oPhone to take a virtual tour of Marrakech, absorbing all the sounds, sights and smells of the souks and market square.

Professor Cheok and a team of City University researchers have also been studying the effect of synthetic smells, sent via the Internet, on emotions. The implications for marketing are huge. Could the digital scent of salt water and sea breeze on a travel website increase your likelihood of booking a beach holiday?

It’s been half a century since the concept was first introduced to unimpressed cinema audiences and we’ve since voted it one of the worst inventions of all time. But while we’ve turned our noses up at past attempts, I believe 2015 is the year smellovision will finally lose its stink.

Adrian Cheok will be presenting his latest prototypes and projects at FutureFest, Nesta’s two-day festival of innovation on 14-15 March 2015 in London.

– See more at: http://www.nesta.org.uk/news/2015-predictions/smellovision-loses-its-stink#sthash.iiTDf861.dpuf

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